1 Comparative advantage in the pharmaceutical industry depends on the development of an appropriate portfolio of drugs....
Question:
1 Comparative advantage in the pharmaceutical industry depends on the development of an appropriate portfolio of drugs. There are a number of alternative ways of gaining access to such a portfolio.
2 What are the strategies adopted by the following pharmaceutical companies in maintaining a balanced portfolio of drugs?
America Home Product Corporation; Merck; Pfizer;
Novartis; GlaxoSmithKline
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Sharon S George
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