Managers often focus an inordinate amount of time on their customers and rivals, and many seldom keep

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Managers often focus an inordinate amount of time on their customers and rivals, and many seldom keep abreast of international affairs. Even when they do, it is often a cursory appreciation of events. Should managers pay more attention to global politics?

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Strategic Management And Competitive Advantage Concepts

ISBN: 9781292266954

6th Global Edition

Authors: Jay B. Barney, William S. Hesterly

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