. The following objectives need to inform a firms strategic planning. Modify them to be more actionable....

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. The following objectives need to inform a firm’s strategic planning. Modify them to be more actionable.

(a) We will improve productivity.

(b) Our product features will be enhanced every year.

(c) The cost of raw materials will fall.

(d) We will delight most of our clients.

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Strategic Management And Competitive Advantage Concepts

ISBN: 9781292266954

6th Global Edition

Authors: Jay B. Barney, William S. Hesterly

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