2. How should Ford compete against local Chinese car manufacturers such as Geely who are uniquely positioned
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2. How should Ford compete against local Chinese car manufacturers such as Geely who are uniquely positioned to understand and satisfy local customer tastes?
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Strategic Management Text And Cases
ISBN: 9781260575255
10th Edition
Authors: Gregory Dess, Gerry McNamara, Alan Eisner, Seung-Hyun Lee
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