Examine the Web sites of the following strategic alliances and determine which of the sources of value
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Examine the Web sites of the following strategic alliances and determine which of the sources of value presented in Table 9.1 are present:
(a) Dow-Corning (an alliance between Dow Chemical and Corning)
(b) CFM (an alliance between General Electric and SNECMA)
(c) NCAA (an alliance among colleges and universities in the United States)
(d) Visa (an alliance among banks in the United States)
(e) The alliance among United, Delta, Singapore Airlines, AeroMexico, Alitalia, and Korean Air
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Strategic Management And Competitive Advantage
ISBN: 978-0133823929
5th Edition
Authors: Jay B. Barney ,William S. Hesterly
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