What is the external environmental analysis process (four steps)? What does the firm want to learn when

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What is the external environmental analysis process (four steps)? What does the firm want to learn when using this process?

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Strategic Management Competitiveness And Globalization Concepts And Cases

ISBN: 9780324655599

8th Edition

Authors: Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson

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