What is the difference between strategic opportunism and strategic adaptability? Can you give examples of each? What
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What is the difference between strategic opportunism and strategic adaptability? Can you give examples of each? What is the difference between the risks of both? Can you give examples of firms that have experienced drift or misread trends?
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Strategic Market Management Global Perspectives
ISBN: 9780470689752
1st Edition
Authors: David A. Aaker, Damien McLoughlin
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