2. Goals must be clearly defined. Organizations should avoid such vague statements as we want to be...
Question:
2. Goals must be clearly defined. Organizations should avoid such vague statements as “we want to be the best hospital in our area.” More clearly defined goals might be to maximize profitability or provide a certain level of community service.
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Related Book For
Strategic Marketing For Health Care Organizations
ISBN: 9781118355831
1st Edition
Authors: Philip Kotler
Question Posted: