6.16 If each sales rep earns a salary of 60,000 per year, what sales are necessary to...
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6.16 If each sales rep earns a salary of €60,000 per year, what sales are necessary to break even on the sales force costs if the company has a contribution margin of 40 per cent? What effect will adding each additional sales representative have on the break-even sales? (AACSB:
Communication; Analytical reasoning)
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Related Book For
Strategic Marketing Management
ISBN: 9781936572199
8th European Edition
Authors: Alexander Chernev, Philip Kotler
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