1.3 Train the senior agents to open branches under your corporate identity, trusting that your long association will ensure that they run the branches with the corporate values you instilled. Then let go and give them only as much supervision as you can comfortably afford to give. Charles Campbell is the founder of Expeditions Unlimited, a specialty travel service that researches and arranges trips to unlikely places. He is famous for his unconventional approach to business, in everything from his trademark blue jeans and baseball caps as working attire to his personal relationships with all clients. He is the type of entrepreneur who makes deep commitments to his employees, with generous educational allowances, family leave and profit sharing for all of his staff. The office atmosphere is casual but professional. People dress any way they choose and music plays continually, but everyone works long hours and customer satisfaction is the ultimate goal. For example, a 24-hour answering service relays messages to agents at home if their clients have emergencies during a booked trip.