1. Consider the sales history for the iPod, shown in Figure 2.1. Apples business strategy has been...
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1. Consider the sales history for the iPod, shown in Figure 2.1.
Apple’s business strategy has been to introduce a new iPod generation around October, just in time for the holiday season.What are the advantages of doing this? From a supply chain perspective, what are the challenges? How might Apple’s business strategy affect the level of emphasis Apple places on delivery speed and volume flexibility when choosing suppliers?
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Introduction To Operations And Supply Chain Management
ISBN: 9780131791039
2nd Edition
Authors: Cecil C. Bozarth, Robert B. Handfield
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