1. Worldwide Batteries Inc. sells industrial batteries to both original equipment manufacturers (OEM) and replacement market customers....
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1. Worldwide Batteries Inc. sells industrial batteries to both original equipment manufacturers
(OEM) and replacement market customers. About 80 end products are classified as high-volume products, 200 as medium-volume products, and 170 as low-volume products. The vice president of marketing and sales has provided the following description for two market segments that reflect the general characteristics of all market segments currently targeted by the company:
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Related Book For
Manufacturing Planning And Control For Supply Chain Management
ISBN: 9780073377827
6th Edition
Authors: F. Robert Jacobs, William Berry, David Clay Whybark, Thomas Vollmann
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