17. (***) After developing her 2009 forecast (Example 9.8), Jamie Favre gets a visit from Cheeznaxs production

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17. (***) After developing her 2009 forecast (Example 9.8), Jamie Favre gets a visit from Cheeznax’s production manager,Mark Mobley.Mark says, “I think the forecast is fine, but I really need estimates of demand broken out by product type. In other words, I need to see how much of each month’s demand will consist of cheese balls, cheese nachos, and cheese potato chips.” Jamie goes back to the 2008 sales results and finds the following figures:

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Using this information and the 2009 adjusted forecast results shown in Figure 9.21, develop a forecast for each product in each month of 2009. The sum of the individual product forecasts should equal the monthly total sales forecast. (Hint: Use the 2008 figures to estimate what percentage of demand is accounted for by each product type.)

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Introduction To Operations And Supply Chain Management

ISBN: 9780131791039

2nd Edition

Authors: Cecil C. Bozarth, Robert B. Handfield

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