4. Consider the phases of product and service development shown in Table 6.1. Why is it important...
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4. Consider the phases of product and service development shown in Table 6.1. Why is it important to include customers early on in the development process?
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Introduction To Operations And Supply Chain Management
ISBN: 9780131791039
2nd Edition
Authors: Cecil C. Bozarth, Robert B. Handfield
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