On July 28, 2003 (all quoted dollars are in billions): Firm Cash Sales Dividends Value D/E CSG

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On July 28, 2003 (all quoted dollars are in billions):

Firm Cash Sales Dividends Value D/E CSG N/A $9.2 $0.4 $12.2 153%

KO $3.6 $20.3 $2.2 $110.8 43%

PEP $1.8 $25.9 $1.1 $81.0 22%

Hansen Natural had $210,000 in cash, $9.22 million in sales, zero dividends, and a debt/equity ratio of 10%. What would a price/cash ratio predict its value to be? A price/sales ratio? A price/dividend ratio? Elaborate on some shortcomings.

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