Salespeople normally are prohibited from going outside their territorial boundaries in search of business. Sometimes, however, a

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Salespeople normally are prohibited from going outside their territorial boundaries in search of business. Sometimes, however, a customer located in one district will voluntarily seek out a sales rep or branch office located in another district. Perhaps this customer can realize a price advantage by buying outside his or her home area. What should be the position of the seller in these situations? Should it reject such business?

Should it insist the order be placed in the territory where the customer is located? If the order is placed in the foreign territory, should the salesperson in the customer’s home territory be given any commission or other credit?

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Management Of A Sales Force

ISBN: 115070

12th Edition

Authors: Rosann Spiro , William Stanton , Gregory Rich

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