Suppose you were asked to design an appropriate communication method to find out students' feelings and opinions
Question:
a. What degree of structure would be appropriate? Justify your choice.
b. What degree of disguise would be appropriate? Justify your choice.
c. What method of administration would be appropriate? Justify your choice.
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Related Book For
Basic Marketing Research
ISBN: 978-1133188544
8th edition
Authors: Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill
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