Go back

Strategic Marketing Management In Asia Case Studies And Lessons Across Industries(1st Edition)

Authors:

Andaleeb, Syed Saad, Hasan, Khalid

Free strategic marketing management in asia case studies and lessons across industries 1st edition andaleeb, syed
3 ratings
Cover Type:Hardcover
Condition:New

In Stock

Shipment time

Expected shipping within 2 Days
Access to 30 Million+ solutions Free
Ask 50 Questions from expert AI-Powered Answers
7 days-trial

Total Price:

$0

List Price: $108.33 Savings: $108.33(100%)
Access to 30 Million+ solutions
Ask 50 Questions from expert AI-Powered Answers 24/7 Tutor Help Detailed solutions for Strategic Marketing Management In Asia Case Studies And Lessons Across Industries

Price:

$9.99

/month

Book details

ISBN: 9781786357465, 1786357461

Book publisher: Emerald Publishing Limited

Get your hands on the best-selling book Strategic Marketing Management In Asia Case Studies And Lessons Across Industries 1st Edition for free. Feed your curiosity and let your imagination soar with the best stories coming out to you without hefty price tags. Browse SolutionInn to discover a treasure trove of fiction and non-fiction books where every page leads the reader to an undiscovered world. Start your literary adventure right away and also enjoy free shipping of these complimentary books to your door.

Book Summary: With a view to continue the current growth momentum, excel in all phases of business, and create future leadership in Asia and across the globe, there is a felt need to develop a deep understanding of the Asian business environment, and how to create effective marketing strategies that will help growing their businesses. Featuring top academics and practitioners, this book helps academics and students understand key issues, especially in the context of changing economic and related challenges in the Asian markets. Multi-industry case studies address how market opportunities need to be created, how to leverage constrained capabilities, and how to create sustainable, competitive advantage to pursue profitable growth in Asia. The case studies are drawn from across Asia, including Bangladesh, India, Sri Lanka, Malaysia, Myanmar, Pakistan, Vietnam and Singapore.