The Marketing Interview 50 Answers To The Toughest Questions(1st Edition)
Authors:
Lewis C. Lin
In Stock
Shipment time
Expected shipping within 2 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 0998120456, 978-0998120454
Book publisher: Impact Interview
Book Summary: In The Marketing Interview, Lewis C. Lin gives an industry insider's perspective on how to answer the most common and difficult marketing interview questions. The book will reveal:Answers to marketing interview questionsFrameworks on how to tackle marketing case questionsBiggest mistakes marketing candidates make at the interviewUnderstand what interviewers are looking for, why they’re looking for it, and how to deliver itThis book is ideal for anyone who is interviewing any marketing role, including the most coveted roles in CPG, Tech, and Financial Services:CPG: P&G, Clorox, Kraft, Heinz, Nestle, Pepsi, Colgate, S.C. Johnson, Unilever, Reckitt Benckiser, Hershey Foods, Campbell Soup CompanyTech: Apple, Amazon, Google, Facebook, Microsoft, Uber, Dell, HP, IBM, Cisco, Paypal, Yelp, Airbnb, PinterestFinancial Services: American Express, Visa, Citi, HSBC, UBS, Barclays, Santander, Standard Chartered,And more…Questions and answers covered in the book include:What promotional strategies would you use for a Honey Nut Cheerios campaign?Develop a social good campaign for Teavana.Should Hidden Valley increase the price of its ranch dressing?Kit Kat sales declined year-over-year. Why is that, and what would you do to address it?Tell me about a terrible product that's marketed well.And more...This new second edition includes chapters on digital marketing including:A/B TestingLanding Page TestingLead ScoringAnd more...
Customers also bought these books
Commodities Trading Unleashed Profiting In A Volatile Market - 1st Edition
Dylan Simpson
ISBN: 979-8859590414
$0 $67.50Frequently Bought Together
Financial And Managerial Accounting - 14th Edition
Carl S. Warren
ISBN: 1337119202, 978-1337119207
$0 $15.49
Accounting Information Systems Connecting Careers Systems And Analytics - 1st Edition
Arline A. Savage
ISBN: 1119744474, 9781119744474
$0 $139.99
Off Grid Solar Power Simplified For Rvs Vans Cabins Boats And Tiny Homes - 1st Edition
Nick Seghers
ISBN: B0BT7DZTN1, 979-8375486901
$0 $99.99
The Guide To Catalytic Converter Buying This Is A Crazy Business - 1st Edition
Jordan Washington
ISBN: B094SXTJV1, 979-8505170038
$0 $2.90
The 2018 Market Bubble Survival Guide Preparing For The Next Correction - 1st Edition
J. Kevin Meaders
ISBN: 1732157022, 978-1732157026
$0 $19.99
Affiliate Marketing For Beginners Tips And Tools To Get You Started In Affiliate Marketing - 1st Edition
Pastor Dre
ISBN: B0C9KFLBQQ, 979-8399969633
$0 $14.99Top Reviews for Books
