The fourth component of the balanced scorecard, learning and growth, captures the intangible assets of the firm

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The fourth component of the balanced scorecard, learning and growth, captures the intangible assets of the firm (for example, human, information, and organization capital). Describe the role these intangible assets might assume in executing strategy at FedEx or Google.
Intangible Assets
An intangible asset is a resource controlled by an entity without physical substance. Unlike other assets, an intangible asset has no physical existence and you cannot touch it.Types of Intangible Assets and ExamplesSome examples are patented...
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Managerial Accounting

ISBN: 978-1259307416

16th edition

Authors: Ray Garrison, Eric Noreen, Peter Brewer

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