The internet has changed the nature and availability of information that managers can use to make decisions.

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The internet has changed the nature and availability of information that managers can use to make decisions. Consider the opportunities and the challenges of online research compared with a traditional MIS or DSS.

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Basic Marketing Research

ISBN: 978-1133188544

8th edition

Authors: Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill

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Question Posted: Apr 30, 2016 12:26 PM

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The internet has changed the nature and availability of information that managers can use to make decisions.

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Basic Marketing Research

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