The Internet has lowered the entry barriers for smaller firms that wish to diversify into international markets.

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The Internet has lowered the entry barriers for smaller firms that wish to diversify into international markets. Why is this so? Provide an example.
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Strategic Management Text and Cases

ISBN: 978-1259196553

7th edition

Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara

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