The management of a major dairy wanted to determine the average ounces of milk consumed per resident
Question:
a. What sample size would you recommend? Show your calculations.
b. Management wanted to double the level of precision and increase the level of confidence to 99 percent. What sample size would you recommend? Show your calculations. Comment on your results.
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Related Book For
Basic Marketing Research
ISBN: 978-1133188544
8th edition
Authors: Tom J. Brown, Tracy A. Suter, Gilbert A. Churchill
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