The manager of ABC Marketing, a small but dynamic organisation that specialises in marketing for technical firms, has requested that Brian, Lee and Ari, who have just joined the organisation as graduate interns, investigate upgrading the firm’s AV equipment and write a report with recommendations concerning the items that should be added to their inventory.
a. Discuss how the team should proceed with this assignment.
b. Compile a list of appropriate equipment for a firm such as this.
c. Compile a report that would be acceptable in this case.