The marketing mix is manipulated to meet target market needs and wants. How might the following companies
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The four Ps of the marketing mix are product price place or distribution and promotion Jones Soda o Jones Soda is an alternative beverage company Jones can use the first P Product to continue to offer ...View the full answer
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Related Book For
International Marketing
ISBN: 978-1452226354
1st edition
Authors: Daniel W. Baack, Eric G. Harris, Donald Baack
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