Business
Managerial Accounting
The Walt Disney Company has four major sectors, described as

The Walt Disney Company has four major sectors, described as follows: ? Media Networks: The ABC television

Question:

The Walt Disney Company has four major sectors, described as follows:

? Media Networks: The ABC television and radio network, Disney channel, ESPN, A&E, E!, and Disney.com.

? Parks and Resorts: Walt Disney World Resort, Disneyland, Disney Cruise Line, and other resort properties.

? Studio Entertainment: Walt Disney Pictures, Touchstone Pictures, Hollywood Pictures, Miramax Films, and Buena Vista Theatrical Productions.

? Consumer Products: Character merchandising, Disney stores, books, and magazines. Disney recently reported sector income from operations, revenue, and invested assets (in millions) as follows:

a. Use the DuPont formula to determine the rate of return on investment for the four Disney sectors. Round whole percents to one decimal place and investment turnover to two decimal places.b. How do the four sectors differ in their profit margin, investment turnover, and return on investment?

Transcribed Image Text:

Income from Operations Invested Assets $27,692 16,311 10,812 1,553 Revenue Media Networks Parks and Resorts Studio Entertainment Consumer Products $4, 285 1,710 1,201 631 $15,046 10,626 7.491 2,347

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a b The four sectors are different from each other Media Networks combines a good profit margin with ...View the full answer

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Question Posted: Sep 05, 2011 09:05 AM

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