We're currently about to market a new type of hair dryer. It's not a blower in the

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"We're currently about to market a new type of hair dryer. It's not a blower in the usual sense--there are no wires that get hot. Instead, we have combined two chemicals that tend to heat up if they are charged with an electrical current. The air is directed through the wire mesh container in which these chemicals are kept (they're solids, not liquids), and whenever there is electricity, there is heated air. If you feel you understand the moral and legal issues of product liability, would you please tell me what you think we should have done, and what we should do in the future, to conform with what the public generally expects of us and with what the law requires of us? We still have several months before we market the new dryer, but the product specifications are frozen and the item is currently about to be started through production."
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New Products Management

ISBN: 978-0078029042

11th edition

Authors: C. Merle Crawford, C. Anthony Di Benedetto

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