What is meant by conventional norms in margins? How does this concept affect channel pricing policy?

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:54 AM

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What is meant by conventional norms in margins? How does this concept affect channel pricing policy?

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Every industry develops its own jargon and its own norms ...View the full answer

Marketing Channels

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