What is relationship quality, and how does a relationship create value?

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CB4

ISBN: 9781111821777

4th Edition

Authors: Barry J. Babin, Eric Harris

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Question Posted: Feb 28, 2016 04:25 AM

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What is relationship quality, and how does a relationship create value?

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Relationship quality represents the degree of connectedness between a consumer and a retailer Whe...View the full answer

CB4

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