What risk(s) does Warner face from licensing Harry Potter?

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International Business The New Realities

ISBN: 978-0134324838

4th edition

Authors: Tamer Cavusgil, Gary Knight, John Riesenberger

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Question Posted: Oct 25, 2016 10:33 AM

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What risk(s) does Warner face from licensing Harry Potter?

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Overexposure Too many products licensed to carry the Harry ...View the full answer

International Business The New Realities

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