Why do you think a company should or should not market the same product in the same

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Why do you think a company should or should not market the same product in the same way around the world?

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Essentials Of Business Research Methods

ISBN: 9780367196189

4th Edition

Authors: Joe F. Hair, Michael Page, Niek Brunsveld

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Question Posted: May 03, 2012 04:30 AM

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Why do you think a company should or should not market the same product in the same

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One should consider the standardization versus the adaptation alternativ...View the full answer

Essentials Of Business Research Methods

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