With new technologies, our digital lives can last much longer than our physical lives. Discuss how marketers

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With new technologies, our digital lives can last much longer than our physical lives. Discuss how marketers might use social media such as Twitter, Facebook, YouTube, and Instagram to create social sharing and remembrance among mourners long after a loved one passes on.
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Marketing An Introduction

ISBN: 978-0134470528

6th Canadian edition

Authors: Gary Armstrong, Philip T. Kotler, Valerie Trifts, Lilly Anne Buchwitz

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