Zapo 1-2-3 is a top-selling electronic spreadsheet product. Zapo is about to release version 5.0. It divides its customers into two groups: new customers and upgrade customers (those who previously purchased Zapo 1 -2-3, 4. 0 or earlier versions). Although the same physical product is provided to each customer group, sizable differences exist in selling prices and variable marketing costs:

The fixed costs of Zapo 1-2-3 5.0 are $14,000,000. The planned sales mix in units is 60% new customers and 40% upgrade customers.
1. What is the Zapo 1-2-3 5.0 breakeven point in units, assuming that the planned 60%/40% sales mix is attained?
2. If the sales mix is attained, what is the operating income when 200,000 units are sold?

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New Customers Upgrade Customers Selling price Variable costs $210 $120 Manufacturing Marketing S25 65 $25 15 40 90 $120 S 80 Contribution margin