1. What should Andy Gibson have done differently in his meeting with Jacob Clemson in Jacob’s office?
2. What are some things Andy could have done differently from his initial contact with Mr. Clemson and during the project?
3. What are some things Jacob could have done differently from the time he met Andy Gibson initially and during the project?
4. What should Gerri do?

Jacob Clemson is the owner of Digitsig, Inc., a growing Canadian electronics company. The company has been receiving orders from customers worldwide and sales have been expanding rapidly. The factory is now working three shifts and is at capacity. Jacob had to lease additional space in a building several miles away. He knows he must expand his factory to keep up with growing demand, to increase efficiency, and to reduce the costs associated with trucking materials and product back and forth between his factory and the building he is leasing. The cost of the lease was very high because there just wasn’t much good available space in the area, and Jacob was desperate to get additional space right away, or he would not be able to keep up with demand and customers would go to his competitors.