An increasing number of firms are stating their strong commitment to corporate social responsibility initiatives. The Corporate

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An increasing number of firms are stating their strong commitment to corporate social responsibility initiatives. The Corporate Social Responsibility Newswire Service keeps track of these various initiatives and posts stories on its Web site about what various corporations are doing. Go to www.csrwire.com/ and choose one story. Write a description of the corporation and the initiative?
Corporation
A Corporation is a legal form of business that is separate from its owner. In other words, a corporation is a business or organization formed by a group of people, and its right and liabilities separate from those of the individuals involved. It may...
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Marketing

ISBN: 978-1259446290

5th edition

Authors: Dhruv Grewal, Michael Levy

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