Design an experiment for determining the effectiveness of online coupons based on relevant information obtained from www.coupons-online.com.

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Marketing Research An Applied Orientation

ISBN: 978-0136085430

6th edition

Authors: Naresh K Malhotra

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Question Posted: Mar 03, 2016 01:54 AM

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Design an experiment for determining the effectiveness of online coupons based on relevant information obtained from www.coupons-online.com.

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Several of the designs can be implemented A two factor design wh...View the full answer

Marketing Research An Applied Orientation

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