If I remember right, the whole idea of launch control depends partially on having a track or

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"If I remember right, the whole idea of launch control depends partially on having a track or plan that each variable should follow if everything is going OK. I believe you showed me some figures with those plan lines on them. But, it seems to me those plan lines are just pure conjecture, at least in the case of really new products. For example, one time I was reading about Arco Solar Inc. (a division of Atlantic Richfield). It had a solar-powered plate that could be set on a car's dashboard and feed power to the car's battery. That power was to make up for the natural self-discharge of a battery, the drain from electric clocks, and so on. Now, how in the world would they know what the normal path of awareness or trial would be? Are they unable to use launch control? Lots of our divisions are developing really new things like that."
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New Products Management

ISBN: 978-0078029042

11th edition

Authors: C. Merle Crawford, C. Anthony Di Benedetto

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