Provide some examples of companies and brands that are involved with experiential marketing. Based on your observations

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Provide some examples of companies and brands that are involved with “experiential marketing.” Based on your observations of their activities, identify the strengths and weaknesses of this form of marketing communications.

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Integrated Marketing Communications Strategic Planning Perspectives

ISBN: 978-0133157871

4th edition

Authors: Keith J. Tuckwell

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Question Posted: Sep 03, 2015 05:21 AM

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Provide some examples of companies and brands that are involved with experiential marketing. Based on your observations

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Integrated Marketing Communications Strategic Planning Perspectives

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