Sanyo produces audio and video consumer goods and exports a large fraction of its output to the

Question:

Sanyo produces audio and video consumer goods and exports a large fraction of its output to the United States under its own name and the Fisher brand name. It prices its products in yen, meaning that it seeks to maintain a fixed price in terms of yen. Suppose the yen moves from JPY85.66 = USD1 to JPY82.00 = USD1. What currency risk does Sanyo face? How can it reduce its exposure?