Will there come a time when artificial intelligence can produce marketing communications so tailored to our behaviours
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Will there come a time when artificial intelligence can produce marketing communications so tailored to our behaviours and expressed desires that all mass marketing will be rendered obsolete?
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Related Book For
Advertising: An Integrated Marketing Communication
ISBN: 9781760422998
4th Edition
Authors: George E. Belch, Michael A. Belch, Gayle Ker
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