Check out Figure 24.9 and Figures 24.10a-c. Do you think both are cases of comparative advertising? If
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Check out Figure 24.9 and Figures 24.10a-c. Do you think both are cases of comparative advertising?
If yes, are they valid comparisons or liable to be challenged under any Act?
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Ali Khawaja
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Related Book For 
Advertising And Promotions: An IMC Perspective
ISBN: 185575
1st Edition
Authors: Kruti Shah, Alan D'Souza
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