12-41. UK Competitions (www.ukcompetitions.com) is one of several UK-based websites that list and provide links to a
Question:
12-41. UK Competitions (www.ukcompetitions.com) is one of several UK-based websites that list and provide links to a wide range of current competitions open to UK consumers. Research your own country or region and try to find a similar website. If this is not possible, then use the UK Competitions website and answer the questions listed below. Bear in mind that some countries will have radically different legislation and regulations.
a. Do the websites require the reader to register, or do they provide “free” links?
b. What common information is the consumer required to give to the promotion organizer?
c. Is the consumer required to make a purchase in order to qualify for entry?
d. What is the legislation related to this in your country?
Step by Step Answer:
Integrated Advertising Promotion And Marketing Communications
ISBN: 9781292411217
9th Global Edition
Authors: Kenneth Clow, Donald Baack