Discuss what you consider to be the measure of the success and effectiveness of social media. Should
Question:
Discuss what you consider to be the measure of the success and effectiveness of social media. Should it be share of voice? Share of conversation? Sentiments? Brand mentions versus the industry or competitors? Audience characteristics, such as impressions and gross rating points (reach × frequency)? Cost per impression or view? Cost per click? Cost per engagement or action?
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Engagement is the main social measurement of all These actions how individuals are collaborating with brand and content across every single informal community Engagement measures the activities taken ...View the full answer
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Yasir Bashir
Dear Students,
I have been teaching and writing for the past 04 years. As a teacher, I enable my understudy's to take a dynamic part in-class sessions. I use examples to explain theories and concepts. I also research or recommend course books or other learning materials to supplement mentoring. I have completed MBA, MPA, and BBA degrees. It is a pleasure for me to instruct you on the best results.
I have an overall 20 years of experience in Academic Writing/Copywriting/ HRM/Marketing/Coordination/Merchandising in well-reputed companies. Highly skilled at relationship building with clients and across organizations and teams.
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Related Book For 
Advertising, Promotion, And Other Aspects Of Integrated Marketing Communications
ISBN: 9781337282659
10th Edition
Authors: J. Craig Andrews, Terence A. Shimp
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