One possible disadvantage of using social media may be that a firms public mistake or faux pas
Question:
One possible disadvantage of using social media may be that a firm’s public mistake or “faux pas” with consumers goes viral—reaching millions of consumers the next day. Explain how you would respond, especially from a public relations perspective.
Fantastic news! We've Found the answer you've been seeking!
Step by Step Answer:
Answer rating: 46% (13 reviews)
One possible disadvantage of using social media may be that a firms public mistake or ...View the full answer
Answered By
Mukuna Robinson
After graduating in 2018, I had the chance to solidify my freelance tutoring career which kickstarted years before. Throughout the years I have understood how to work with different clients and how to be patient with them. Understanding client psychology is really important and it is what has made me grow in tutoring. Throughout the years I have worked and helped different students and I believe this platform will help me to reach other students.
0.00
0 Reviews
10+ Question Solved
Related Book For
Advertising, Promotion, And Other Aspects Of Integrated Marketing Communications
ISBN: 9781337282659
10th Edition
Authors: J. Craig Andrews, Terence A. Shimp
Question Posted:
Students also viewed these Business questions
-
Explain how you would measure country risk in international lending. Can you get a precise statistical measure?
-
Explain how you would motivate managers and employees to implement a major new strategy.
-
Explain how you would ensure fairness in disciplining, discussing particularly the prerequisites to disciplining, disciplining guidelines, and the discipline without punishment approach.
-
Suppose you observe the following exchange rates: 1 = $1.50; 120 = $1.00. Calculate the euro-yuan exchange rate. Group of answer choices a. 80 = 1.00 b. 1 = 2.50 c. 133.33 = 1.00 d. 1.00 = 180
-
Differentiate the following terms/concepts: a. Miscalibration and excessive optimism b. Better-than-average effect and illusion of control c. Self-attribution bias and confirmation bias d. Pros and...
-
The following case was developed by the Ernst & Young Academic Resource Center, which is sponsored by the Ernest & Young Foundation. Robotic process automation is growing in importance in the...
-
The P & A partnership does not prepare a distribution of net income statement or an owners' equity statement at the end of a fiscal period. Instead, the information is all reported in detail on the...
-
Orman Company produces neon-colored covers for tablets (e.g., iPads). For last year, Orman reported the following: Work-in-process inventory, January 1 ......... $ 13,250 Work-in-process inventory,...
-
One of the best sources of copper is Brazil nuts. Question 8 options: True False
-
Steel Construction Unlimited specializes in building new homes and remodeling existing homes. Remodeling projects include adding game rooms, changing kitchen cabinets and countertops, and updating...
-
As mentioned in the Marcom Insight, critics of Facebook have likened it to your once favorite and cozy restaurant or bar now becoming very crowded, with more gimmicks to keep you there, many changes...
-
Describe how posting items on Facebook has affected your privacy. Has this also occurred for tweets on Twitter? Snaps on Snapchat? (If you are not on these sites, sample a roommate or friend.) How...
-
Durham Company uses a responsibility reporting system. It has divisions in Denver, Seattle, and San Diego. Each division has three production departments: Cutting, Shaping, and Finishing. The...
-
Assume you are a salesperson for a small business. The owner of the business informs the sales staff that the days sales uncollected ratio is too high, and asks you for insight on how to reduce days...
-
The more elastic (i.e., the flatter) the domestic demand curve, the lower the consumption deadweight cost of any tariff. True or false? Demonstrate and explain.
-
The less elastic (i.e., the steeper) the domestic supply curve, the lower the production deadweight cost of any tariff. True or false? Demonstrate and explain.
-
The United States has used quotas to protect its domestic sugar industry. What has been the likely impact of these quotas on the world price of sugar (relative to the price that would exist under...
-
Suppose that prospective importing firms hire lobbyists to help them secure from government authorities the right to import quota-restricted items into a country. How much would importers as a group...
-
Bill Darby started Darby Company on January 1, 2018. The company experienced the following events during its first year of operation: 1. Earned $16,200 of cash revenue. 2. Borrowed $12,000 cash from...
-
At 31 December 20X9, the end of the annual reporting period, the accounts of Huron Company showed the following: a. Sales revenue for 20X9, $ 2,950,000, of which one- quarter was on credit. b....
-
Various breakdowns can be used for sales analysis depending on the nature of the company and its products. Describe a situation (one for each) where each of the fol lowing brea k downs would yield...
-
Distinguish between a sales analysis and a performance analysis.
-
Carefully explain what the iceberg principle should mean to the marketing manager.
-
A study was conducted in a grocery store. Shoppers were given samples of fruit jams in two different situations: In the "limited choice" situation they were able to choose from six flavors, while in...
-
The military contractor mentioned earlier decided to do a 3 month weighted moving average. The weights are 60% for the most recent, 30 percent for the middle period and 10% for the oldest data. This...
-
Demand for 64 oz. orange juice cartons at a local supermarket is constant at the rate of 2000 cartons per month. The supermarket can purchase the 64 oz. cartons from supplier A at a price of...
Study smarter with the SolutionInn App