2. Explore the characteristics of the four types of communities of consumption (consumer collectives) and understand their

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2. Explore the characteristics of the four types of communities of consumption

(consumer collectives) and understand their differences and similarities.

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Strategic Brand Management And Development Creating And Marketing Successful Brands

ISBN: 978-0367338756

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Authors: Sotiris T. Lalaounis

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Question Posted: Sep 23, 2024 06:00 AM

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2. Explore the characteristics of the four types of communities of consumption (consumer collectives) and understand their differences and similarities.
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2. Explore the characteristics of the four types of communities of consumption (consumer collectives) and understand their

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Strategic Brand Management And Development Creating And Marketing Successful Brands

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