6. Define the concept of neuromarketing, explore its application in branding, and consider the associated ethical implications.

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Strategic Brand Management And Development Creating And Marketing Successful Brands

ISBN: 978-0367338756

1st Edition

Authors: Sotiris T. Lalaounis

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Question Posted: Sep 23, 2024 07:00 AM

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6. Define the concept of neuromarketing, explore its application in branding, and consider the associated ethical implications.
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6. Define the concept of neuromarketing, explore its application in branding, and consider the associated ethical implications.

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Strategic Brand Management And Development Creating And Marketing Successful Brands

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