Use the accompanying data file to analyze subscription (Subscribe equals 1 if a customer subscribes, 0 otherwise).
Question:
Use the accompanying data file to analyze subscription (Subscribe equals 1 if a customer subscribes, 0 otherwise). Also included in the file are the percentage discount (Discount) and the customer’s age and sex.
a. Estimate the logistic regression model to predict the odds of subscription for 50-year-old male and female customers who receive a discount of 10%.
b. What is the percentage difference in the subscription odds for a male customer compared to a female customer, holding discount and age constant?
Subscribe | Discount | Age | Sex |
1 | 5 | 48 | Female |
1 | 13 | 22 | Female |
1 | 15 | 51 | Male |
1 | 9 | 37 | Female |
0 | 7 | 72 | Female |
1 | 12 | 61 | Male |
0 | 7 | 37 | Male |
1 | 8 | 46 | Male |
1 | 3 | 71 | Male |
0 | 17 | 36 | Female |
0 | 2 | 27 | Male |
1 | 18 | 69 | Male |
1 | 12 | 39 | Male |
1 | 15 | 30 | Female |
1 | 5 | 69 | Male |
1 | 4 | 75 | Female |
1 | 6 | 37 | Female |
1 | 2 | 34 | Female |
1 | 10 | 61 | Female |
1 | 11 | 53 | Female |
0 | 5 | 20 | Male |
1 | 14 | 45 | Female |
1 | 5 | 31 | Female |
1 | 8 | 71 | Male |
1 | 14 | 53 | Female |
1 | 7 | 72 | Male |
1 | 12 | 73 | Male |
0 | 11 | 71 | Female |
0 | 10 | 34 | Female |
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Related Book For
Business Analytics
ISBN: 9781265897109
2nd Edition
Authors: Sanjiv Jaggia, Alison Kelly, Kevin Lertwachara, Leida Chen
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