What other tactics mentioned in this chapter could JPMorgan Chase use to improve the publics opinion of
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What other tactics mentioned in this chapter could JPMorgan Chase use to improve the public’s opinion of their products? Should it use Twitter again and, if so, how can it avoid a repeat of this embarrassment?
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Shameen Tahir
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Related Book For 
Business And Society Stakeholders Ethics Public Policy
ISBN: 9781259315411
15th Edition
Authors: Anne Lawrence, James Weber
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