What role does corporate reputation play within organizational performance and social responsibility? Develop a list of factors

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What role does corporate reputation play within organizational performance and social responsibility?

Develop a list of factors or characteristics that different stakeholders may use in assessing corporate reputation. Are these factors consistent across stakeholders? Why or why not?

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Business And Society

ISBN: 9780983332442

5th Edition

Authors: O. C. Ferrell, Geoffrey Hirt, Linda Ferrell

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