Many multinationals have separate web pages for their operations in various countries. For example, Coca-

Cola’s pages include pages for Belgium, France, and Japan. Analyze three of the country pages of a company of your choice.

■ Is a single template used for pages in different countries, or do the basic designs differ?

■ Are different images used in different countries?

What do the images suggest?

■ If you can read the language, analyze the links. What information is emphasized?

■ To what extent are the pages similar? To what extent do they reveal national and cultural differences?

As your instructor directs,

a. Write an e-mail analyzing the similarities and differences you find. Attach printouts of the pages to your e-mail.

b. Make an oral presentation to the class. Paste the web pages into PowerPoint slides.

c. Join with a small group of students to create a group report comparing several companies’ web pages in three specific countries. Attach printouts of the pages.

d. Make a group oral presentation to the class.